Our mission
Bridging efficiency& purity.
We are bridging synthetic efficiency and natural purity to redefine the future of food color.
By combining human-curated regulatory expertise with advanced AI, we're helping the industry transition away from artificial dyes ahead of the FDA's 2027 phase-out target, without the traditional time and cost barriers.
Founder & CEO
Chef-technologist & innovator.
Kelly Anderson is a chef-technologist with nearly 20 years of R&D and innovation experience across Nestle, Walt Disney Studios, US Foods, Starbucks, Impossible Foods, and Panera. She is the first chef in the world to be certified by MIT in AI/ML for Data Science Solutions.
She built DyeConverter because she wanted to give the industry a tool she wished she had during her career -- a way to find natural color alternatives with real data, not guesswork.
DyeConverter (also written Dye Converter) is developed by DyeConverter Inc, focused on accelerating the transition to cleaner, safer, more transparent food systems.
Our standard